Privacy policy
Last updated: October 21, 2026
This Privacy Policy explains how Nature's Pure Blend LLC ("Nature's Pure Blend," "we," "us," or "our") collects, uses, shares, and protects your personal information when you visit naturespureblend.com (the "Site"), buy our products, subscribe to deliveries, sign up for emails or texts, or otherwise interact with us (together, the "Services").
1. Information we collect
Information you give us. When you place an order, start a subscription, create an account, take a product quiz, contact support, leave a review, or sign up for emails or texts, we collect information such as your name, email address, phone number, billing and shipping addresses, order and subscription details, quiz answers, review content, and anything you include in messages to us.
Payment information. Payments are processed by Shopify Payments and other payment providers you choose at checkout. We do not store your full card number on our systems.
Information collected automatically. When you use the Site, we and our partners automatically collect information about your device and how you use the Site, including IP address, browser and device type, approximate location, pages and products viewed, referring websites, search terms, clicks, and purchase activity. We collect this using cookies, pixels, tags, log files, and similar technologies.
Information from others. We may receive information about you from service providers, advertising and analytics partners, and social media platforms (for example, when you interact with our ads or social pages).
Health-related information. Some information you choose to share with us, such as quiz answers, review content, or support messages about how you use our products, may relate to your health. We use it only to respond to you, recommend products, and improve our Services, and we do not sell it.
2. How we use your information
- Process, ship, and track your orders, and manage subscriptions, renewals, and billing.
- Provide customer support, process returns and refunds, and send order, shipping, and account messages.
- Send marketing emails and text messages when you have opted in.
- Show you relevant ads on other websites and social media, and measure how our ads perform.
- Understand how the Site is used so we can improve products, content, and the shopping experience.
- Prevent fraud, protect the security of our Services, and enforce our Terms of Service.
- Comply with legal obligations and respond to lawful requests.
3. How we share your information
We share personal information with service providers who help us run our business, under agreements that limit how they can use it. These include providers for:
- E-commerce and payments: Shopify (our store platform) and payment processors.
- Subscriptions: Loop Subscriptions, which manages subscription orders and the "Manage Subscription" portal.
- Fulfillment and shipping: ShipBob and shipping carriers.
- Email and SMS marketing: Omnisend (email) and Postscript (text messages).
- Customer support, reviews, and site features: such as our help desk, product review, product recommendation, and page-building tools.
- Analytics and advertising: such as Google (including Google Analytics and Google Ads), Meta (Facebook and Instagram), TikTok, Pinterest, Snapchat, Microsoft (including Bing Ads and Clarity), and marketing attribution tools.
We may also share information: (a) to comply with law, a subpoena, or other legal process; (b) to protect the rights, property, or safety of Nature's Pure Blend, our customers, or others; and (c) in connection with a merger, acquisition, financing, or sale of all or part of our business.
We do not sell your personal information for money. However, some data sharing for targeted advertising (for example, through advertising pixels) may be considered a "sale" or "sharing" of personal information, or "targeted advertising," under certain U.S. state laws. You can opt out as described in Section 5.
4. Cookies and targeted advertising
We and our partners use cookies, pixels, and similar technologies to remember your cart, keep the Site working, analyze traffic, and show you ads for our products on other sites and apps. You can control cookies through your browser settings and our cookie banner (where shown). You can also limit interest-based ads through:
- Google: adssettings.google.com and the Google Analytics opt-out at tools.google.com/dlpage/gaoptout
- Meta: facebook.com/settings/?tab=ads
- Microsoft: account.microsoft.com/privacy/ad-settings
- The Digital Advertising Alliance: optout.aboutads.info and the Network Advertising Initiative: optout.networkadvertising.org
Where required by law, we treat a Global Privacy Control (GPC) signal from your browser as a request to opt out of the sale or sharing of your personal information and targeted advertising for that browser. We do not otherwise respond to "Do Not Track" signals.
5. Your choices and rights
Marketing emails. Click "unsubscribe" in any marketing email. We will still send order, shipping, and subscription messages.
Text messages. Reply STOP to any text to opt out, or HELP for help. Our text program is also covered by our Messaging Terms and Messaging Privacy Policy. We do not share mobile opt-in data or text-messaging consent with third parties for their own marketing purposes.
Your privacy rights. Depending on where you live (including California, Colorado, Connecticut, Virginia, and other U.S. states with privacy laws), you may have the right to:
- Know and access the personal information we hold about you, and get a copy of it.
- Correct inaccurate personal information.
- Delete your personal information.
- Opt out of the sale or sharing of your personal information, targeted advertising, and certain profiling.
- Limit or withdraw consent for the use of sensitive information where applicable.
- Not be discriminated against for exercising these rights.
To make a request, email support@naturespureblend.com with the subject line "Privacy Request." We will verify your identity (usually by confirming information linked to your orders) before completing your request. You may use an authorized agent, and we may ask for proof of their authority. If we decline your request, you may appeal by replying to our decision with the subject line "Privacy Appeal," and we will respond within the time required by law.
6. Data retention
We keep personal information for as long as needed to provide our Services, maintain order and subscription records, meet legal, tax, and accounting requirements, resolve disputes, and enforce our agreements. When it is no longer needed, we delete or de-identify it.
7. Security
We use reasonable administrative, technical, and physical safeguards to protect personal information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
8. Children
Our Services are intended for adults 18 and older. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.
9. Where we operate
We are based in the United States and currently ship only within the U.S. Information you provide is processed and stored in the United States.
10. Changes to this policy
We may update this Privacy Policy from time to time. We will post the updated version on this page with a new "Last updated" date. If we make material changes, we will provide additional notice as required by law.
11. Contact us
Questions or requests about this Privacy Policy:
Nature's Pure Blend LLC
3001 Industrial Ln, Broomfield, CO 80020
Email: support@naturespureblend.com
Phone: 831-525-0749